![[Product Image]](images/Lumpy/Cupid.gif) Cupid Angel These cute little cupid angels complete with bow and arrow offer a fun way to use love and prayer in your mailings. Use these cupids to position your offering as an answer to your prospects' prayers. The cupid angels make a definite "lump" in your mailings and will almost certainly get opened. These cheap dolls can increase your response rate if used correctly - but bear in mind that they will have to be sent as first class packages ($1.13) postage due to their rigid and unusual shape. When considering the cupid angles for mailing keep in mind the following: - How does it relate to what I am offering?
- Will including this lumpy item - pay for itself?
If your message does not tie into the love/prayer theme then you definitely should not send it, and here is how to determine if the lumpy item will pay for itself: 1. Will people be turned off or think this is another "junk" letter because of the lumpy item? 2. How many more people will open & respond because it’s lumpy? 3. How much more money will you make by sending your lumpy item? 4. Keep in mind you have the lumpy item’s cost, postage, and fulfillment to consider. Once you are done answering those questions it should be obvious whether you need to include the lumpy item in your mailing or not. |