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Preferred vendor for Jon Goldman The #1 lumpy mailman! | | | Here are few pointers to writing a good sales letter, for additional resources including books, websites, etc... see the resources section. |  | The first thing your letter needs is a compelling headline, once your prospects opens the envelope and sees that its a sales letter...you need to compel your prospects to continue reading... |  | Identify your prospects pain what problem is it that you are solving... |  | Agitate your prospects pain, make them feel their problem, make them hurt to they want to do something about it! |  | Inspire your prospects to act, present your solution... |  | ...And call your prospects to action! |  | Conclude your letter, and reiterate your offer, and call to action in your P.S. |  | Go over your letter and add color, and pictures, logos, and a color signature. |  | Circle, underline, and markup important parts of your letter, draw attention to important details using our red "marker" add to the personal touch. |  | Select a stationary that matches your message, colored paper, expensive paper select based on your intentions. |  | Here you can find additional resources to help you in writing your sales letter... |
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