 Return Address Labels Return address labels can literally make or break an envelope. How many times have you looked at a piece of mail, went to open it, then realized the return address was Capital One's or some other junk mailer? People want to read letters from people they know. When they see your envelope in the mail - with hand addressing and live stamp they think someone took the time out of their day to write them a letter. But when they see a printed return address they know it’s commercial and impersonal! There are only 2 options: A - Don't use a return address B - Use a return address that looks like it came from someone they know Not using a return address label is not always a bad idea; in fact some mailings will do better when there is no return address. By not having a return address you add to their curiosity and they want to know who sent them this, but, if you give up the gig before it’s too late and you let them know this is a sales letter, they won’t open it at all. On the other hand if you are sending a letter that looks a little mass produced, but, you are including a live stamp, and a personal return address label - you have a good shot at getting your letter opened. For every mailing you'll need to choose a return address option that matches your message. Below are some of our return address labels or you can even upload your own design. If you need a custom design we can create one for you, just give us a call. |